Explorer Cold Brew rockets to Page 1 in 1/4 the time with ProductWind
Founded by Cason Crane, the first openly LGBTQ+ person to climb all Seven Summits, Explorer Cold Brew is the first specialty cold brew company that lets consumers choose their caffeine level.
The Challenge
The ProductWind Solution
Slash launch time
ProductWind matches brands with sales-driving creators, teaching Amazon that products are winners super fast. Explorer Cold Brew cut their average product launch window from 3 months to just 3 weeks.
Boost discoverability
Page 1 wins the most clicks. Traffic to Amazon from hundreds of creator posts signaled Explorer Cold Brew belonged in top organic search spots. New listings jumped from Page 4 to Page 1 and held their position.
Reviews create results
Boosted traffic led to hundreds of new high-star reviews and instant credibility for new products. The combination of positive reviews and Page 1 search ranking surged sales.